As this season’s fashion campaigns go head-to-head on social media, a battleground now more important than the pages of print magazines, BoF picks the top 10 campaigns of Spring/Summer 2015.
With a few notable exceptions, luxury brands remain slow in building digital capabilities, revealed a report released by Exane BNP Paribas.
From amongst the multitude of Autumn/Winter advertising campaigns currently hitting fashion glossies, Internet forums and social media platforms around the world, from Facebook to Tumblr to Pinterest, The Business of Fashion picks the Top 10 Campaigns of the Season. Which fashion campaigns struck a chord with you this season?
The China Edit is a weekly curation of the most important fashion business news and analysis from and about the world’s largest luxury market.
London’s Mayfair continues to attract large numbers of high-net-worth individuals from around the world and the luxury brands that court them. But there are concerns in some quarters that the area’s high-end hipness is threatening the very characteristics that made it desirable in the first place.
With hundreds of glossy spring/summer advertising campaigns set to populate major fashion magazines, Internet forums and social media platforms from Facebook to Tumblr to Pinterest, The Business of Fashion picks the Top 10 Campaigns of the Season. Which campaigns did you like most?
With the support of L Real Estate, developer Craig Robins’ vision for Miami’s off-kilter luxury enclave is coming to life.
BoF editor-in-chief Imran Amed recaps the week in the business of fashion.
How much deference does a newly installed designer need to pay to the heritage of a house? Today, Jessica Michault, editor-in-chief of Nowfashion.com, shares her reflections on a Paris Fashion Week that saw a number of new designer debuts at venerable French houses.