Female Fashion Addicts Change China’s $19 Billion Market

Louis Vuitton in Shanghai | Source: Flickr

BEIJING, China — Lisa Yan is the new face of the Chinese luxury consumer: female and fashion-forward. The 26-year-old finance saleswoman checks social media daily to see what celebrities or friends are wearing. She wears Burberry coats, alternates between a light blue Valentino bag and a black Dolce & Gabbana one for work, and reads magazines such as Vogue.

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Luxury in China Loses Lustre as Wealthy Flee

Dior store in Beijing | Source: Shutterstock

HONG KONG, China — Wealthy Chinese are likely to buy fewer luxury goods again this year after the steepest cut-back on spending in at least five years, changing the game for high-end retailers like Louis Vuitton which have staked their growth on China.

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Market Pulse | Cashing In

Savigny Luxury Index December 2013 | Source: Savigny Partners

Uncertain expectations over Christmas trading amidst mixed retail signals led many institutional investors to take their profit before closing their books at year-end. Meanwhile, the travel retail channel continues to surge and M&A activity remains buoyant, reports Pierre Mallevays of Savigny Partners.

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