Chinese New Year shopping, Japanese youth reject luxe, Aritzia’s US rollout, Record year for LVMH, Chanel culture in China

| Daily Digest

Shopping mall in Nanjing, Jiangsu province | Source: The Star

Retailers Turn Lunar New Year Into a Shopping Spree (WSJ) “‘Without question, we’re seeing a shift as years go by to more commercial activation around the major holidays… Retailers understand that it has worked for Christmas and it’ll probably work with Chinese New Year as well.’” Japan’s young generation closes ‘luxury wallet’ (Independent) “As a result of its economic

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Prada’s China Party, Denim couture, Social networks versus social tribes, Luxottica’s record, Giles goes West

| Daily Digest

Prada's first show outside Europe in Beijing | Source: The Australian

Prada Prods China’s Elite (WSJ) “For Prada, in particular, the Chinese market is critical. The company is expected to announce this week plans for an initial public offering on the Hong Kong Stock Exchange. Its valuation would likely be higher in Hong Kong than in other market.” Chanel swaps pearls and operatic grandeur for T-shirts and flats (Guardian) “‘This is the way young women dress nowadays,’

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Scents that sold in 2010, Menswear’s back, Tumblr at NYFW, Ones to watch at Pitti, Sarah Burton’s way

| Daily Digest

Daphne Guinness | Source: Zoo Magazine

Smells like 2010 (NY Times) “It’s long been known that December sales of fragrances can make or break the entire year. Indeed, a perfume’s annual performance can be determined by purchases not only the week before Christmas, but those of the morning of the 25th.” Is Men’s Wear Back? (WWD) “Yes — and you can credit the recession. Behavioral experts say shopping doesn’t come naturally to most men, yet men’s

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Murky outlook, PPR beats estimates, Chanel’s US recovery, M-commerce grows at Rue La La, Theyskens and Rosen Q&A

| Daily Digest

Bottega Veneta Tech Toys | Source: Bottega Veneta

Luxury market faces spending drought through 2020 (Luxury Daily) “The tough economy has permanently reined in the purchasing habits of the current generation of affluent consumers and upscale brands should expect more conservative spending until Generation Y enters the luxury market in force in 2020.” PPR Third-Quarter Sales Beat Estimates (Bloomberg) “Each of PPR’s luxury brands increased sales at least 10

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Top 10 Fashion Films of the Season

| Fashion 2.0

LONDON, United Kingdom — According to network technology and services company Cisco, the number of people who watch web videos will surpass 1 billion by the end of 2010. By 2014, web video alone will account for 57 percent of all consumer internet traffic. Already, more than 2 billion videos are played each day on YouTube alone. With staggering statistics like these, it’s no surprise that fashion brands, both large and small, are investing in online video content, while agencies that represent commercial artists are urging their fashion photographers to reposition themselves as image-makers who can direct short films. But what makes a good fashion film? And are these the same primary concerns that go into a good fashion photograph?…

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