In the Internet Age, fashion consumers increasingly know what they want long before they visit retailers, undermining the traditional role of department stores and boutiques as curators of style, argues Eugene Rabkin.
Online innovators are building universal checkouts that let consumers buy products from multiple brands and retailers, all in one place.
In fashion e-commerce, those who adopt ‘net native’ business models will rise to the top, says Lyst founder Chris Morton.
NEW YORK, United States — The history of the internet is a story of two counter-balancing forces: the explosive growth of information and the rise of new systems that help us sift and make sense of this information. Back in the early 1990s, human editors at companies like Yahoo! compiled curated lists and directories of useful information. As the rising volume of information overwhelmed these human filters, hand-curation gave way