Fashion brands continue to invest in short videos as part of their seasonal advertising campaigns. Some are pushing the boundaries with novel narrative content, ‘edutainment’ and big budget directors.
LONDON, United Kingdom — Following our #BoFLOVE party in New York last week, the global BoF community gathered once again on Monday night — this time in London’s Le Baron nightclub — to celebrate our fifth anniversary. With the incredible Alpines in the deejay booth, my lovely co-host Caroline Issa, and a much-needed release following a marathon of shows on the most important day of London Fashion Week, our party in London
PARIS, France – The process of writing this season’s wrap-up left a somewhat bitter taste in my mouth. Looking back, several of the most salient themes from this round of fashion weeks involve unsavoury behaviour, gossip and highly unprofessional comments from some of the industry’s most important figures. Whether it was John Galliano’s inexcusable anti-Semitic rant captured on video for the whole world to watch, the scrum of