Branding Dita, Radical LVMH rumours, Reinventing retail, Couture maestro, Androgynous models

Dita Von Teese by Emily Berl | Source: NY Times

The Branding of Dita Von Teese (NY Times) “Certainly she has bewitched the fashion world, gathering admirers like Christian Louboutin, Marc Jacobs (whose front row she has graced) and Jean Paul Gaultier, on whose runway she once performed an exotically elegant strip tease. She has appeared in a MAC cosmetics Viva Glam campaign. Her act, provocative in an airbrushed sort of way, has emboldened Cointreau, the upscale spirits

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