Social Media Reality Check

Fashion blog traffic to Nov 2009 | Source: Alexa

NEW YORK, United States — Ever since the dynamic and erudite young fashion blogger Tavi appeared at the runway shows in New York this past September, the fashion industry has partaken in a veritable social media orgy. Article after article rightfully declared the 13 year-old blogger and her talented fashion blogger brothers and sisters — BryanBoy, Susie Bubble and others — the new fashion stars. During New York Fashion

…Continue Reading

Everybody’s talking about | Men’s underwear

[caption id="" align="alignnone" width="500" caption="David Beckham billboard in Milan, courtesy of Emporio Armani"][/caption] MILAN, Italy - Every once in a while, we notice the media -- all kinds of media from blogs to arty fashion mags to the mainstream press -- talking about the same topic in a contemporaneous burst of discussion. In the past few days, the talk has been about men's underwear. Or rather, the advertising campaigns behind this burgeoning business segment. Not since the 1980's and Bruce Weber's campaigns for Calvin Klein have we seen so much media interest in men's underpants.  Tim Blanks explores the subject at length in VMAN's Fall/Winter 2007 issue in The History of the Male Supermodel. And, according to an article in today's…

…Continue Reading