Global Briefing | Brazil’s Changing Fashion Calendar

The scene at Alexandre Herchcovitch's Spring/Summer 2012 show at São Paulo Fashion Week | Source: Nowfashion

SÃO PAULO, Brazil — Effective this month, Luminosidade, the company that organizes São Paulo Fashion Week and Fashion Rio — previously held, back-to-back, in January and May/June of each year — is preponing its events, staging Autumn/Winter in October-November and Spring/Summer in March-April, not long after the close of the four main fashion weeks. But this means that while many international buyers and journalists have just

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