Mulberry blooms, Mickey Drexler’s jewel, Bored with frugality, LVMH cautious, Valuing Facebook fans

| Daily Digest

Mulberry Spring/Summer 2010 featuring the Alexa bag | Source: Mulberry

How Mulberry bagged success in the battle for affordable luxury (Guardian) “Many women spending nearly £1,000 on a handbag may salve their conscience by telling themselves it is an investment. But is it? ‘I am rather keen on the idea,’ chuckles Godfrey Davis, the chief executive of the fast-growing luxury brand Mulberry.” Mickey Drexler Has Yet Another Reason to Be Giving High Fives (Vanity Fair) “The

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Why is Fashion so Anti-social?

| Fashion 2.0

LONDON, United Kingdom — Facebook, Twitter, MySpace. Many large fashion brands have pages or accounts on at least one of the big three in social media. As a whole however, the fashion industry has been slow to embrace these tools — certainly a lot slower than their customers. Of the 38 tweeting fashion brands listed by WWD, only nine are based in Europe. Of those nine, Henry Holland is the only one not associated with a large

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