Brazilian Fashion’s Identity Crisis
With high street brands gaining momentum and high-end designers sitting out the shows, or showing collections lacking in creativity, Brazil’s local luxury fashion scene is facing something of an identity crisis.
With high street brands gaining momentum and high-end designers sitting out the shows, or showing collections lacking in creativity, Brazil’s local luxury fashion scene is facing something of an identity crisis.
RIO DE JANEIRO, Brazil — While Sao Paulo Fashion Week kicked off on Friday, the industry’s eyes have been on Brazil and its booming fashion sector for a few weeks already, specifically on Rio de Janeiro and its own designer showcase, Fashion Rio. The weeklong run of shows in the country’s second city traditionally precedes the higher-profile Sao Paulo collections. And in the first month of the new decade and with an increasingly