The needs, desires and intentions of consumers have become important pieces of legislation in the false democracy of fashion, evolving at dizzying speeds and enlisting an army of fools.
Timberland to be taken over by VF Corporation in $2bn deal (Independent) “VF Corporation… said outdoor clothing was among the fastest-growing apparel categories… ‘The Timberland brand is synonymous with high quality outdoor footwear and apparel… the company had been number one on its acquisition hit list for years.” Clothes: Too much, too cheap (Independent) “Blame the so-called
SYDNEY, Australia — Australian fashion has an image problem. When I mentioned to friends that I was thinking of attending Rosemount Australian Fashion Week in Sydney, the reaction ranged from raised eyebrows to incredulous laughter. Others quipped that the sum total of Australia’s contribution to global fashion could be distilled down to Ugg boots and swimwear. “Surely you’d only be going to take some time in the
Why fast fashion is slow death for the planet (Guardian) “With high-street chains churning out fresh designs every few weeks, we now buy more cheap clothes than ever before. But as Lucy Siegle reveals in her hard-hitting new book To Die For, it’s a trend that will cost us far more than we imagine.” Why Pay Full Price? (WSJ) “Neiman Marcus’s loyalty program, InCircle, is a credit card that… allows
Fast fashion: Is the party over? (Telegraph) “Following on from H&M’s shock results in the final quarter of 2010 which saw profits fall 11 per cent, fashion comparison website Stylecompare.co.uk has today reported that year-on-year sales of ‘low end’ retailers fell by 21 per cent, as consumers flock to ‘mid range’ and eco brands for their fashion fixes.” Why Is This Man Smiling? (NY