Fashion week in São Paulo, Joe Fresh at J.C. Penney, Flashy deals, Gucci’s win, PPR star
São Paulo Fashion Week: One of the biggest fashion weeks in the world (Exec) “For many years, quality fashion in Brazil came from the European market. Brazilian magazines used to maketheir fashion editorials based on the international aesthetic. The designers of the time were required to follow trends dictated by the international textile industry. However, there was a need to explore the fashionable Brazilian cultural

