Inside Diesel’s ‘Reboot’

Diesel Reboot campaign | Source: Diesel

It’s been one year since the once-hot Diesel hit the ‘reboot’ button. BoF spoke exclusively with the company’s new chief executive Alessandro Bogliolo, along with Diesel founder Renzo Rosso, artistic director Nicola Formichetti and creative director of Diesel Black Gold, Andreas Melbostad, for an inside look at how the company is re-energising the brand.

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Amid Bid Rumours, Ferragamo Chairman Denies Stake Sale

Daria Werbowy in the Salvatore Ferragamo campaign 2014 | Source: Salvatore Ferragamo

Salvatore Ferragamo SpA Chairman Ferruccio Ferragamo ruled out selling a stake in the luxury shoemaker founded by his father amid speculation that the company could attract interest from LVMH Moet Hennessy Louis Vuitton SA.

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Class Action: The Fashion Brands Training Tomorrow’s Artisans

Brunello Cucinelli cashmere artisans | Source: Studio di Sante Castignani

Struggling to recruit skilled craftsmen, fashion companies have moved to tackle the deficit, launching new schools to train the next generation. BoF brings you a look at how these brands are preserving their craft, courtesy of Wallpaper* magazine.

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CEO Talk | Brunello Cucinelli, Founder and Chief Executive, Brunello Cucinelli

Brunello Cucinelli | Source: Studio di Sante Castignani

In our latest CEO Talk, BoF sits down with Brunello Cucinelli to discuss the unique business philosophy behind his cashmere and luxury lifestyle business, which generated $444 million in revenue in 2013.

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Ferragamo CEO Sees Improved Growth Outlook, Upbeat On China

Shopping at Salvatore Ferragamo | Source: Reuters

MILAN, Italy — Italian luxury leather goods maker Salvatore Ferragamo expects group results to improve in the second half of 2014 from the first six months on the back of strong demand in China and in global travel retail, its chief executive said on Sunday.

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