London Fashion Week | Digital Fashion Capital

LONDON, United Kingdom — As the fashion industry continues its march into the digital age, London — always known for its raw creativity and emerging talent — can now add digital innovation to that list. This is no overnight story. To the contrary, it’s taken ten years for fashion players here to plant seeds which are only beginning to bear fruit now, as fashion’s digital tsunami really begins to take hold. The British capital, after all, is home to revolutionary fashion website SHOWStudio, e-commerce pioneer Net-a-Porter, and online hub of youth culture Dazed Digital — all of which were founded many years ago. These seminal businesses have created a foundational and fertile seedbed for other digital businesses and attracted and developed digital talent that…

…Continue Reading

Jaime Perlman Tests the Future of Fashion Editorial

Jaime Perlman | Source: Jaime Perlman

LONDON, United Kingdom — “Everyone knows that editorial content is going to change,” says Jaime Perlman, Art Director of British Vogue. As web magazines, fashion films and a new generation of bloggers continue to capture the collective imagination of industry insiders and end consumers alike, there’s no doubt that fashion media is embracing digital technology like never before and becoming more immediate, transparent and

…Continue Reading