Luxury strategy revisited, Interview: Bernard Arnault, Gaultier goes 2.0, Britain’s fashion graduates

"Love of Pink" perfume ad, courtesy of Lacoste

Luxury marketing plays by a different set of rules (FT) “The present economic crisis has forced all companies to question their strategies and practices, and this has never been more crucial than for luxury brands and marketing.” Bernard Arnault: How to manage the transition into quality (FT) “Bernard Arnault, chairman of Möet Hennessy Louis Vuitton, the largest luxury company in the world, does not like the word

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McQueen for Target, E-commerce slows, Clothes in a downturn, Gaultier’s president

Alexander McQueen to collaborate with Target (Drapers) Alexander McQueen creates a range for Target geared towards a "slightly older customer." Online Retailers: Slower Growth Expected This Holiday Season (WSJ) Online retailers are resilient when it comes to the economy, but they’re not immune," according to Scott Silverman, Shop.org's executive director. What Moves During An Economic Downturn (JC Report) "One might assume that demand for timeless basics would be on the rise in such uncertain times, many retailers report that it's the exact opposite." Jean Paul Gaultier Said to Tap New President (WWD) Veronique Gautier is said to be the new president of Jean Paul Gaultier. Alexander McQueen, photo courtesy of Alexander McQueen.

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