At the heart of the emerging NoMad district, the Maison Kitsuné store | Source: nyccorners.comIn a three-part report, BoF examines New York City’s ever-shifting retail landscape. Today, we look at Manhattan’s emerging luxury retail districts.
John Varvatos | Source: MultivuFusing Rock ‘N’ Roll With Fashion (WSJ) “With two fashion labels—John Varvatos, a classic menswear line that celebrated its 10th anniversary last year; John Varvatos Star USA, an edgier, younger collection and the most profitable of the lot… the 56-year-old designer now has nine stores in the U.S., a robust ecommerce site and plans to open stores in London and Berlin.” Arbiters of Style See It, Post It
John Varvatos Bowry Street Boutique in the former CBGB | Source: RackedCan Shopping be Fun Again? (WSJ) “Hoping to lure customers with bar offerings, movie screenings and even rock concerts, retailers are giving a new meaning to one-stop shopping.” Why Long-Form Ads Are the Wave of the Future (Advertising Age) “Since Lady Gaga’s …”Telephone” made its debut a few weeks back, it’s garnered 28 million views on YouTube, been watched on MTV.com nearly 500,000
