E-commerce enables local fashion boutiques to tap global markets. Or so the theory goes. What does it take to put it into practice?
Bits & Bytes is a weekly roundup of the most important news in the fast evolving fashion-tech space.
In recent years, we’ve seen a veritable renaissance in online fashion retail, with venture money pouring into fashion e-commerce companies with a wide range of models. In the first of a series of articles on the current state of fashion e-commerce, sponsored by e-commerce software and platform solutions company Magento, BoF examines some of the models getting the most traction.
LONDON, United Kingdom — Today, BoF can exclusively reveal that curated fashion marketplace Farfetch.com has raised a new $18 million round of funding from Index Ventures, eVenture Capital Partners and existing investors Advent Venture Partners, bringing the total amount of capital the company has raised to date to almost $25 million. The valuation of the company in this latest round was not disclosed. Founded in 2008, the
LONDON, United Kingdom — Everyone now acknowledges the importance of online retail in fashion. But how does a small fashion boutique, with limited resources break into the e-commerce game? The costs of building and maintaining a top-quality site can be prohibitive, not to mention the operational challenge of managing deliveries and returns. What’s more, with everyone piling in to the fashion e-commerce game, there is so much