This season, the most successful fashion films broke away from the old template, embracing the unexpected plots, quirky music and bursts of humour that resonate with online audiences. Sit back, turn up your speakers and enjoy BoF’s Top 10 Fashion Films of the Season.
PARIS, France — Straight from Paris, BoF’s contributing photographer Sonny Vandevelde brings us backstage imagery from the Anthony Vaccarello, Damir Doma, Dries van Noten, Felipe Oliveira Baptista, Gareth Pugh, Mugler, Manish Arora, Balmain, Rick Owens and Lanvin shows, held on the first and second days of Paris Fashion Week.
Coach Droops As Kors Grabs Handbag Customers In Slowdown: Retail (Bloomberg) “The largest U.S. maker of luxury leather goods is facing rising competition from companies, such as Michael Kors Holdings Ltd, piling into the lucrative handbag category that Coach has dominated for more than a decade.” London awaits Olympic effect on trade (FT) “To many Londoners, however, the city is looking and feeling emptier than
Big brands lead charge (China Daily) “Major brands from across Europe are looking toward China’s second- and third-tier cities as the country’s domestic market continues to grow outside of Beijing and Shanghai. With a foothold already established in China’s biggest cities, multi-national European brands as diverse as Ikea and Louis Vuitton are moving inland in search of new customers.” Warm weather
Rebranding Africa (IHT) “Africa is in the news — but not just for the sad and familiar reasons of conflict and suffering. The continent is entering the fashion arena, with the quality of its handwork, artistic creativity and its potential for economic growth bringing Africa literally in vogue.” Italy’s Ferragamo Q1 net rises 10 pct (Reuters) “Italian luxury shoemaker Salvatore Ferragamo said on Monday its