Global Briefing | Could Africa be the Next Frontier for Fashion Retail?

Westgate Mall, Nairobi | Source: kamalkaur.net

NAIROBI, Kenya — In recent weeks, the media hype around Africa has been remarkable, with several articles in major publications proclaiming the continent “the next Asia.” In fashion, Franca Sozzani even dedicated the entire May issue of L’Uomo Vogue to “rebranding Africa,” while this year’s IHT Luxury conference will discuss “the potential of Africa, both as a producer and ultimately consumer of luxury goods.” But to what extent is

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Denim ads break taboos, Rules of engagement, NAP snaps up Koodos, Neiman Marcus goes flash, Pop-up phenom

Levis Curve ID Ad | Source: Denimology

No Ifs or Buts: Jeans Ads Get Blunt (WSJ) “In what could be called a race to the bottom, some denim companies are breaking language taboos, not backing away from using crude language to describe the backside.” How to Bring in Luxury Shoppers (JCK) “For a while, it seemed the ‘new normal’ for the luxury market would resemble the old one. Upscale retailers… logged impressive sales jumps in the

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Ungaro’s fall, Mark Lee confirmed Barneys CEO, Social statements, Western fits for Levi’s China, Tansky’s legacy

Emanuel Ungaro fitting a model | Source: NY Times

The Fall of the House of Ungaro (NY Times) “Ungaro was losing roughly $15 million a year, and [the Ferragamos] signaled to their bankers to look for a buyer. Abdullah was the only serious buyer who turned up. That was in 2005, and as you probably guessed, he had no experience in fashion.” Barneys Appoints New CEO (Market Watch) “Barneys New York, the luxury retailer, with the support of its shareholder Istithmar

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Levi’s hipsters, PRL shares soar, JCrew’s Jenna Lyons, McQueen’s genius, Prabal Gurang pays his dues

House of Holland for Levi's Spring/Summer 2010 | Source: Levi's

Levi’s Shoots for the High-End Hipster (WSJ) “The 157-year-old company is trying to reinvent itself as not just a purveyor of basics but as an edgier brand suitable for the fashion cognoscenti.” Polo Ralph Lauren: The Winning Streak Continues (Smart Trend) “Shares of Polo Ralph Lauren traded near a new 52-week high yesterday, touching a price of $90.89. Approximately 758,000 shares traded hands yesterday vs.

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