US Designers Take Trunk Shows to China

Proenza Schouler FW13 Campaign | Source: Proenza Schouler

PARIS, France — Rag & Bone, Marchesa and Proenza Schouler, among the top in their class of cool, youngish New York-based fashion houses, took a field trip to China recently to start a dialogue with consumers there as they all have their eye on expansion. What they learned: Customers want something unique.

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Aquascutum insolvency, Zadig deal, Burberry slows, Hugo Boss in China, Marchesa expands?

Aquascutum Autumn/Winter 2010 | Source: Rag Pony

Aquascutum collapses into administration (FT) “Aquascutum has collapsed into administration, putting about 250 jobs at risk and threatening the possible demise of a classic British clothing brand. FRP Advisory has been appointed administrator to the 160-year-old company, owned by fashion entrepreneur Harold Tillman.” TA Associates fashions 30 per cent deal for Zadig & Voltaire (AltAssets) “The US-based firm’s

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New York Fashion Week | Celebrity is the new haute couture

Yesterday at Phillip Lim I heard a videographer complaining "There's no one here, and whenever someone does show up, they bring them out at the last minute so I can't shoot them." Many fashion brands may have been built on the dreams created by out-of-this world haute couture collections, but today, for many brands, this desire is built on the image of celebrity, which can arguably reach more people than the Haute Couture shows ever will. Celebrity is the new Haute Couture. Or, better said, celebrity now plays the dream-weaving and marketing role that Haute Couture has played in the past. However, in a week when the front rows were supposed to be dripping with celebrities, the paparazzi at New…

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