Men first at Mr Porter, The cult of the front row, Henry’s Carven comeback, Google gets analytical, Connecting Vezzoli

Mr. Porter, coming soon | Source: Mr. Porter

Mr Porter to Test Men’s Urge to Shop Online (WSJ) “The debut of Mr Porter, the biggest ever launch of a men’s luxury-goods website, will be closely watched by the fashion industry to see whether there are enough active male shoppers to support a fashion site… ‘We know there’s a demand for this,’ says Net-a-Porter founder Natalie Massenet, ‘I don’t think shopping right now really

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Fashion flocks to Tumblr, Arora at Paco Rabanne, Barneys’ talks change, Arnault’s olive branch, Lunch with Massenet

http://vimeo.com/17599877

http://vimeo.com/17599877 Why Fashion’s Top Brands Are Flocking to Tumblr (Mashable) “According to Tumblr… approximately 180 of the top 1,000 Tumblr blogs are fashion-related. And fashion-related Tumblr posts are reblogged on a much greater scale than general Tumblr posts… suggesting that ‘there’s a huge capacity for fashion content to go viral on Tumblr.’” Manish Arora Confirmed as Paco Rabanne

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BoF Exclusive | Natalie Massenet on the backstory behind Mr Porter

[caption id="attachment_13199" align="alignnone" width="500" caption="Natalie Massenet in her Net-a-Porter 'living room' 10 June 2010 | Source: BoF"][/caption] LONDON, United Kingdom —"I'm more excited about this than anything we've ever done," says Natalie Massenet about the new Mr Porter menswear shopping destination announced to the fashion world today in Women's Wear Daily. Just when some might have thought she was on cruise control after Richemont stepped in to acquire the majority of the Net-a-Porter business, fashion blogosphere, twittersphere and watercooler conversations were once again fixated on this remarkable woman who — lucky for us — is also our special guest for the next BoF Live Fashion Pioneers event which is already close to selling out only three days after it was…

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Introducing Mr. Porter, Making room for new talent, Football in fashion, Asos’ record sales, Britain’s got talent

Rick Owens Mens, soon available on Mr. Porter | Source: Rick Owens

Net-a-Porter announces first menswear site (Telegraph) “The Net-a-Porter group has announced the launch of a dedicated menswear site – the first global shopping destination of its kind. The site, to be called Mr Porter, will launch for the spring/summer 2011 season.” Oh, to Be Young and a Star (NY Times) “While established designers recognize a need to promote new talent in the industry, they may be pushing

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