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Nike Teams Up with ‘Architectural Entertainment’ Magazine PIN-UP For Niche Brazil-Themed Project

| News & Analysis 20 May, 2013

Nike x Fausto Fantinuoli for PIN-UP | Source: PIN-UP

Sportswear giant Nike, known for the cultural fluency of its niche marketing and communcations efforts, is running a visually arresting four-page spread in the latest issue of under-the-radar architecture and design magazine PIN-UP.

…Continue Reading

On Fleeting Hong Kong Trips, Chinese Make Frugal Fashionable

Global Currents | News & Analysis 20 May, 2013

Source: Reuters

HONG KONG, China — Armed with empty suitcases and same-day return tickets, an army of mainland Chinese is descending on suburban outlet shopping malls and international fashion chains in Hong Kong, turning cheap into the new chic as luxury falls out of favour.

…Continue Reading

French Press | Le Monde Reports on LVMH’s Secret Hermès Plan, São Paulo’s Fiercely Competitive Luxury Malls, Sports and Lifestyle Brands

French Press | Global Currents 20 May, 2013

Bernard Arnault | Source: Pursuitist

BoF distills recent fashion stories from the French media.

…Continue Reading

Wearable Technology Market Set to Explode, Could Reach $50 Billion, Says Credit Suisse

Fashion 2.0 | News & Analysis 19 May, 2013

A rendering of the rumoured Apple iWatch | Source: appleinsider.com

Credit Suisse has issued a report on the rise of the wearable technology market, which, it says, has hit “an inflection point” and will have “a significant and pervasive impact on the economy,” reaching $30-$50 billion over the next 3-5 years.

…Continue Reading

Twitter’s Costolo Sees Opportunity in Wearable Health Gadgets

| Fashion 2.0 16 May, 2013

Dick Costolo | Source: Courtesy photo

SAN FRANCISCO, United States — Twitter Inc. Chief Executive Officer Dick Costolo said the online service for 140-character messages is increasingly being used to track personal health with wearable computing gadgets such as Nike Inc.’s fitness devices.

…Continue Reading

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London, 22 May, 2013
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