Photo Diary | NYFW, Day 7: Michael Kors, Proenza Schouler, Reed Krakoff

Proenza Schouler Spring/Summer 2014 | Photo: Sonny Vandevelde

NEW YORK, United States — Straight from day seven of New York Fashion Week, BoF's contributing photographer Sonny Vandevelde brings us backstage images from the Michael Kors, Proenza Schouler, Jeremy Scott, Reed Krakoff, Anna Sui and Dion Lee shows.

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US Designers Take Trunk Shows to China

Proenza Schouler FW13 Campaign | Source: Proenza Schouler

PARIS, France — Rag & Bone, Marchesa and Proenza Schouler, among the top in their class of cool, youngish New York-based fashion houses, took a field trip to China recently to start a dialogue with consumers there as they all have their eye on expansion. What they learned: Customers want something unique.

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Armed With New Site, Proenza Schouler is Building a Luxury Brand for Today

Still from Proenza Schouler's S/S 2013 video

Perhaps more than any other label, Proenza Schouler have proven that it’s not only possible but powerful to cultivate an unmistakably high concept, luxury fashion brand and embrace contemporary Internet culture at the same time.

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Top 10 Fashion Films of the Season

NEW YORK, United States — “Are we failing to fulfil the potential of fashion film?” asked Quynh Mai’s Op-Ed for BoF earlier this year, citing misallocated budgets, uncompelling content, poor distribution strategies and established power structures that favour still photographers. Indeed, it’s fair to say that, while seasonal fashion shorts have become an essential part of the marketing toolbox for megabrands and emerging labels

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