Fashionistas who want the latest looks from New York’s Fashion Week no longer need an invite to the exclusive event. A group of tech savvy women are making designs from the catwalk instantly shoppable for deep-pocketed consumers thousands of miles away.
BoF editor-in-chief Imran Amed recaps the week in the business of fashion.
Jil Sander Gets Her Groove Back (On the Runway) “‘Don’t ask me why,’’ Jil Sander said with a laugh on Tuesday, when asked why she had decided, at age 68, to leave a comfortable retirement and return to the fashion fray.” Refinery29 Launching R29 Shop (WWD) “Up until now, Refinery29’s business model has relied heavily upon advertising to drive revenue, with approximately 80 percent of it coming from ads
S.Koreans go mass-market, online for luxury goods (Reuters) “Sixty years ago, war-torn South Korea was one of the poorest countries in the world. Now it is the world’s 13th largest economy and a magnet for luxury goods, prying open the wallets of its wealthy people as well as tourists. Indeed, the country’s appetite for high-end labels has led to the christening of a Louis Vuitton handbag as the
NEW YORK, United States — Last Friday, The Business of Fashion attended the second annual L2 Innovation Forum, hosted by Professor Scott Galloway of NYU’s Stern School of Business. Featuring startup CEOs, academics, authors and bloggers, the forum examined innovation from a wide variety of angles. Over the course of the day, three important themes emerged: the power of disruptive thinking, the power of listening and the power of
LONDON, United Kingdom —Today,the BoF team is busy preparing for our first FASHION PIONEERS interview with Jefferson Hack, Editorial Director of Dazed Group, to be held this Thursday at London’s Sanderson Hotel. Tickets for the event are completely sold out and a mix of BoF readers and friends from London’s fashion community will be joining us. But, we want as many people as possible to participate in the interview. So, we are delighted to announce that in addition to a livestream on BoF, our friends from across the fashion and luxury blogosphere have graciously agreed to help us bring FASHION PIONEERS to the world. The event will be live streamed on the following sites: United States: Refinery29 | Tavi Gevinson | Fashionista.com |…
NEW YORK, United States — In recent seasons, fashion brands have learnt to think like publishers, creating original digital content to earn attention and attract fans who will carry their message across the internet. But the reverse is also true: squeezed by shrinking advertising budgets, traditional content creators like magazines are learning to think like retailers, embracing e-commerce to open new revenue streams and monetise
NEW YORK, United States — In seasons past, industry-watchers have spoken of the growing presence of bloggers at the New York shows, but this is the first season where bloggers have come to New York from all over the world, gaining backstage access, front-row seats and even juicy scoops, in a full-on, international blogger invasion. Bryanboy is here from Manila. Susie Bubble is here from London. And Julia and Jessie from Les Mads