BoF speaks to industry insiders about the menswear season that just wrapped.
In a global exclusive interview to coincide with the unveiling of a new advertising campaign for Ermenegildo Zegna, a part of the brand’s repositioning strategy, Imran Amed sat down with head of design Stefano Pilati to discuss his plans for modernising the venerable Italian menswear label, while embracing its rich heritage in tailoring and fabric development.
In our latest CEO Talk, BoF’s Imran Amed sits down with Gildo Zegna on the day of Stefano Pilati’s debut show for Zegna Couture to talk about how Ermenegildo Zegna, a family-run business started in 1910 in the small town of Trivero in the Biella Alps, has become a luxury menswear benchmark for global success.
MILAN, Italy — Stefano Pilati, who arrived at Zegna from Yves Saint Laurent, inventively fit contrasting scrunchy, crumpled cuffs, at times suggestive of armbands, on tailored jackets, coats and fine sweaters. In another twist, shirt cuffs were folded over elbow-length sleeves on finely knit sweaters, layered again with a longer scrunched-up sleeve.
BoF Exclusive | Natalie Massenet to be named Chairman of BFC (BoF Exclusive) “The Business of Fashion has learned that Natalie Massenet, founder of pioneering fashion e-commerce website Net-a-Porter, is soon to be named the new chairman of the British Fashion Council (BFC), replacingHarold Tillman, who has been chairman of the organisation since 2008.” Finding Your M.O. | Part 7: Going Global (Education) “Today’s
Zegna Hires Designer From Saint Laurent to Bolster Brand (NY Times) “The Italian men’s wear company Ermenegildo Zegna moved on Tuesday to strengthen its core brand and breathe new life into its little-known women’s fashion line by hiring a designer best known for his work at Yves Saint Laurent.” Richemont’s Asia bonanza slows, tourists boost Europe (Reuters) “Richemont, the world’s second-largest
PARIS, France — What does it take to create a true fashion moment? This season, the answer would seem to be either the high-profile dismissal of a longstanding creative director just days before his fashion show, or a massive budget to create a larger-than-life fashion spectacle that not only captures the imagination of show-going industry insiders, but generates striking imagery which plays out on livestreams, social media, and
We Are All Guilty for This Mess (IHT) “The current state of fashion, with designers enticed to houses where they may be rejected, removed and re-embraced, leaves a queasy feeling. The drama that started almost exactly a year ago with the breakdown and departure of John Galliano from Dior has spread across the fashion universe.” Yves Saint Laurent creative head Pilati leaves (Reuters) “French fashion brand Yves