“"If heritage is all about the physical artifacts and intangible attributes that connect the brand to its past, how does one break that down into codes that can be adapted for the Internet Age? ...The essence of heritage luxury takes a quiver of emotion from the past in a thoroughly modern world." The inimitable Suzy Menkes, writing exclusively for NOWNESS about “heritage” in the digital era for luxury brands, accompanied by an animated short from Christian Borstlab as part of the celebrations for the 10th annual IHT Luxury Conference being held in London this week.
China Looms Large in Luxury Industry’s Vision (NY Times) “If heritage is the tool fashion houses have turned to in the wake of the global financial crisis, then the actual market the luxury industry sees guaranteeing its future is China… while China booms, the industry is turning back to basics with more mature markets.” Victoria Beckham looking to build her label slowly (Reuters) “Victoria Beckham is
LONDON, United Kingdom — One never knows exactly what to expect from fashion month. Which designers will soar higher, which will stumble, and which will seemingly rise from the ashes? Four weeks of shows, parties and extravaganzas finally came to an end last Wednesday, and the answers to many of these questions have now been revealed. But of course fashion week isn’t just about shows and parties, it is also the time of year
Three Separate Challenges (NY Times) “With a number of companies now being run by equity-market managers, you can bet your bottom dollar that they would love to get their hands on an experienced design maestro — if more were available.” A New Pragmatism Behind the Catwalk (IHT) “A post-recession strategy likely to define luxury brand management for the early 21st century has emerged from a week packed with
BERLIN, Germany — A big thank you to PREMIUM and Mary Scherpe of Stil in Berlin for inviting me to join an esteemed panel of German fashion experts — Christoph Amend of Zeit Magazin, Marcus Luft of Gala and Too Posh to Push, and Sven Schoene of PR Agency K-MB — to discuss the future of fashion media on the first day of Berlin Fashion Week. The panel began with the esteemed Suzy Menkes, who wasn’t able to participate in