The Bay's Bonnie Brooks' lifelong ‘quest to be the best’ (Globe and Mail) "Ms. Brooks is used to thinking big. [At Lane Crawford], she used some of the same tactics that she’s applying at the Bay to turn it around: introducing an array of with-it brands, ditching old ones and putting a spotlight on high-margin shoes and handbags." How luxury brands can tap the blogosphere’s growing influence (Luxury Daily) "Consumers trust blogs more compared to traditional media than they did five years ago. Brands should actively look for ways to generate positive press by developing relationships with prominent industry bloggers." Hermès needs to style media defense to unsaddle LVMH (Reuters) "Winning the media war against luxury giant LVMH which began…
The Bay finds new fashion focus (Vancouver Sun) “Two years after Bonnie Brooks took over the helm of the Canadian heritage department store -several months after it was bought by U.S. real estate magnate Richard Baker – Brooks’s fashion focus has finally arrived.” How mobile has given rise to the omnipresent customer (Luxury Daily) “These new types of customers are no longer confined to a PC or laptop.
‘Shopaholic’ Brits amass £24bn debt during downturn (Guardian) “Despite the financial constraints, women have carried on copying the lifestyles and shopping habits of their idols and ignoring the debt they are racking up in the process.” Music and Fashion: Looking for Viral Synergy (Time) “Such forethought is key in a shoot like this, which is not a commercial nor an artwork nor a fashion shoot nor a
Keeping it Masculine (WSJ) “Men have more style than ever to choose from. Luxury labels from France’s Hermés to American icon Ralph Lauren are opening stores dedicated to men… — Gucci, Prada, Dior, Chanel, Burberry — dress men too.” India Innovates, China Makes, America Buys (WSJ) “Anyone whose daily commute includes the clogged roads of Mumbai would be temporarily enthralled by the