US Consumers Warm to Wearable Tech, Europeans Cooler

Opening Ceremony and Intel's MICA | Photo: Collier Schorr

Consumers are warming to the idea that wearing a computer on their wrists or clothing may not be the fashion faux pas that early clunky prototypes led many to fear, with 2015 poised to be a breakout for the much-hyped trend.

…Continue Reading

BoF Exclusive | Apple Watch To Make Editorial Debut in Vogue China

The cover of Vogue China’s November issue, featuring the Apple Watch | Source: Vogue China

Today, BoF can reveal that the Apple Watch will make its fashion editorial debut on the cover of Vogue China’s November issue, featuring supermodel Liu Wen. We spoke to Angelica Cheung, editor-in-chief of Vogue China, to get the story behind the story.

…Continue Reading