David Beckham for H&M | Source: Zap 2 it

David Beckham Fetes H&M Launch in London (WWD)
“It takes an unusual amount of sex appeal for a man to make a pair of long johns look good — and David Beckham has pulled it off. After serving as the face and body for Armani Underwear, Beckham decided to develop his own range together with his business partner and manager, the entertainment mogul Simon Fuller.”

Yoox Chief Marchetti Raises Stake, Forecasts Strong U.S. Growth (Bloomberg)
“Yoox Chief Executive Officer Federico Marchetti raised his stake in the online retailer of fashion and luxury goods after exercising stock options, saying the Italian company is being undervalued by investors.”

Fashion Changes, and So Do the Magazines (NY Times)
“Glamour’s newsstand sales were down substantially last year, by 17 percent through June and (as submitted to the Audit Bureau of Circulation) 9.9 percent in the second half. Most women’s titles were down. Part of the problem, it would seem, is that by exploiting a winning formula, fashion magazines have made themselves indistinguishable.”

Fashion Tech Boom: Why It’s Happening  (Fashionista)
“Last year saw a major influx of new fashion-focused tech startups. With the early success of pioneers like Gilt Groupe and Ideeli, an industry that has typically been slow to embrace new technology has spawned a burgeoning community of game-changing ecommerce sites, mobile apps and social networking and discovery platforms.”

An Intellectual Fashion | Scott Schuman (AnOther)
“Scott Schuman is the founder and editor of the iconic fashion blog The Sartorialist which he set up in 2005. He achieved considerable influence with his photographs taken in the streets, a selection of which was published as a book by Penguin in 2009.”

Xiu.com screenshot | Source: Xiu.com

We continue this week’s focus on e-commerce by turning our attention on how to succeed in the rapidly expanding e-commerce market in China. 

BEIJING, China — According to a recent report by The Boston Consulting Group (BCG), China is set to become the world’s next e-commerce superpower, surpassing the United States to become the largest online commerce market in the world, with an estimated market size of $300 billion. In 2006, less than 10 percent of China’s urban population shopped online. By 2015, that figure is expected to have quadrupled, reaching 44 percent, while the total number of e-commerce shoppers in China will grow to 329 million.

What’s more, according to BCG, China’s massive geography, a middle class that is rapidly expanding beyond the country’s largest cities, and widely accessible, heavily subsidised high-speed internet — broadband in China costs just $10 per month, compared with $30 per month in India — make the country unusually fertile ground for e-commerce, with internet access far outpacing the reach of physical retailers. Indeed, up to a quarter of e-commerce demand in China is for products consumers cannot find in physical stores, with apparel and skincare amongst the fastest-growing online categories.

But for fashion companies aiming to crack the online retail opportunity in China, it’s imperative to understand that the country’s e-commerce market is very different to established markets in the United States and Europe and that online shoppers in China — much younger, on average, than their Western counterparts — have different expectations, preferences and patterns of behaviour.

… Continue Reading

Fab.com Screenshot | Source: Fab.com

Yesterday, BoF was first to bring you the news of the recent $18 million investment in Farfetch.com. Today, we continue a week focused on e-commerce by examining the historical challenges faced by online retailers and how recent innovations and infrastructural advances have fundamentally improved the economics of e-commerce, setting the stage for a renaissance in online retail.

SAN FRANCISCO, United States — Following the burst of the dot-com bubble in early 1999, e-commerce suffered from a lack of venture capital investment. The unrealised, over-hyped expectations for e-commerce — at a time when the market, consumer technology and infrastructure were less evolved — and the subsequent burns left venture firms with a nasty aftertaste. Perhaps the most spectacular fashion e-commerce failure was that of Boo.com, which launched in the Autumn of 1999, burned through $135 million in venture capital in just 18 months and was liquidated in 2000.

But on closer inspection, e-commerce has also faced additional complexities and capital inefficiencies that, for years, continued to push investors away.

… Continue Reading

Michael Clinton | Source: Direct Marketing News

Michael Clinton, Hearst’s Billion-Dollar Man (WWD)
“It was a mere 18 months ago that many questioned whether his career at Hearst Magazines was over… But Clinton, a 30-year publishing veteran, has had plenty of practice at taking a proverbial punch, shaking it off and bouncing back. Since his very public pass over, he’s been promoted to president, marketing and publishing director and one could argue his career is going better than ever.”

Yoox Samples Chinese Labels Online (WSJ)
“Yoox Group, an online Italian luxury retail company, has tapped five Chinese designers —Uma Wang (王汁), Christine Lau (刘清扬), Riko Manchit Au (欧敏捷), Shangguan Jie (上官喆), and Zou You (邹游) — to temporarily sell their collections on its niche-designer site, thecorner.com.cn… Now, after Western labels have flooded China, domestic designers are getting their turn.”

Euro Woes, weather dampen Inditex sales (Reuters)
“Sales at Spain’s Inditex , the world’s largest clothing retailer and owner of the popular Zara label, eased in the third quarter as the euro zone debt crisis rattled shoppers and unseasonably good autumn weather altered spending patterns. But the company, founded by Spain’s richest man Amancio Ortega, still cheered the market with evidence it remains capable of outperforming rivals.”

Fake paper bags are the latest buzz in the malls (China Daily)
“It’s not only fake designer handbags that are attracting bargain hunters. Nowadays, the fever is spreading to fake paper shopping bags featuring famous brands. A random search using the keyword combination of “paper bag” with any famous brand name will find dozens – sometimes more than 100 – of results on Taobao.com, the most widely used shopping website in China.”

Rise: Helen Bullock (Dazed Digital)
“For anyone who thinks a Mark Rothko piece too depressing, fashion textiles designer Helen Bullock’s MA collection is like a fresh breath of life. Bold, bright, glittered shapes and blocks of jarring floral, the Central Saint Martins graduate debuted with a collection in February that seemed to evoke the abstract expressionist’s Seagram Murals – on acid.”

Hedi Slimane | Source: Hypebeast

A Fashion Designer’s Second Act (NY Times)
“When Hedi Slimane stepped down as artistic director at Dior Homme in 2007, Fashion Wire Daily summed up his tenure this way: ‘Slimane leaves Dior with the well-earned reputation as the single most influential men’s designer this century, the most copied of his peers and the only one to achieve the status of a rock star.’… But Mr. Slimane seems to have left fashion behind with nary a second thought, reinventing himself as a photographer in the past few years, one who has produced an array of strikingly intimate portraits, nearly all of them black and white.”

Ralph Lauren margins fall, shares hit (Reuters)
“Ralph Lauren Corp posted a sharp drop in quarterly margins on Wednesday, hurt by rising costs, and its shares fell in premarket dealings. Shares fell 5.7 percent as gross margin fell dropped to 56.6 percent from 58 percent a year earlier. The clothing maker, which makes brands including Polo, Club Monaco and Chaps, said net income rose to $233.5 million, or $2.46 a share, in the second quarter ended October 1 from $205.2 million, or $2.09 a share, a year earlier.”

Online fashion retailer Yoox sees Q4 growth (Reuters)
“Italian online fashion retailer Yoox is looking to further revenue growth for the end of the year after strong sales in the first nine months confirmed the vigor of the luxury industry despite wider economic woes in Europe. Yoox, which powers sites for top brands such as Valentino and Roberto Cavalli alongside its own multibrand online stores, said core earnings rose 20.2 percent to 11.8 million euros ($16 million) in the nine months ended in September.”

Retail Site Raids a Big Closet (NY Times)
“Since its debut in February, Moda Operandi, the online retailer that sells designer clothes right off the runway, has become a surprise competitor on the lucrative trunk-show circuit. Now the site is becoming a competitor to traditional department stores and magazines for personnel, as well. Roopal Patel, a longtime executive in the fashion offices of Neiman Marcus and Bergdorf Goodman, will join Moda Operandi this month as its fashion director. And Taylor Tomasi Hill, formerly the style and accessories director of Marie Claire, will become its artistic director.”

Yohji’s World (Vogue)
“Yohji Yamamoto has explained his love of the colour black – a signature that punctuates most of his collections… ‘Colour disturbs people. I am confident in black, not in light. This dark side of life is attractive to me forever and from the beginnings. I am a lazy designer when it comes to colour. The body is the important thing to me – it is the beginning of my work.’”