Gemma A. Williams

Global Currents

Top Chinese Fashion Groups Jostle for Market Share

21 February 2018 • By Gemma A. Williams

Global Currents

Top Chinese Fashion Groups Jostle for Market Share

Chinese fashion groups like EPO are keeping one step ahead by diversifying their portfolios and upgrading product ranges.

Chinese Investors Pile Into Global Fashion Businesses

31 January 2018 • By Gemma A. Williams

Chinese Investors Pile Into Global Fashion Businesses

In this month’s China Edit, BoF explores the flurry of activity from Chinese firms investing in the fashion sector.

China’s Online Giants Get Physical

10 January 2018 • By Gemma A. Williams

China’s Online Giants Get Physical

In this month’s China Edit, the battle between China's e-commerce giants is heating up as adversaries wage war offline.

What China’s National Congress Means for Fashion

31 October 2017 • By Gemma A. Williams

What China’s National Congress Means for Fashion

In this month’s China Edit, implications of the 19th National Congress on the fashion industry, Shanghai Fashion Week and Golden Week.

Global Currents

Meet the Shanghai Eight

19 October 2017 • By Gemma A. Williams

Global Currents

Meet the Shanghai Eight

As Shanghai Fashion Week draws to a close, the city cements its position as the springboard for progressive Chinese design. BoF highlights eight of its most promising designers.

China’s New Wave of Female Fashion Executives

3 October 2017 • By Gemma A. Williams

China’s New Wave of Female Fashion Executives

In this month’s China Edit, Chinese executives and their power moves are in the spotlight, Plaza 66 reopens in Shanghai and Dior continues its digital innovation.

Global Currents

Inside Yoho! China’s Streetwear Empire

13 September 2017 • By Gemma A. Williams

Global Currents

Inside Yoho! China’s Streetwear Empire

Getting to grips with Yoho!, one of China’s most influential streetwear platforms for the country’s powerful Post-'90s generation.

Chinese Firms Flex Investment Muscle Abroad

31 August 2017 • By Gemma A. Williams

Chinese Firms Flex Investment Muscle Abroad

In this month’s China Edit, Chinese companies keep snapping up international fashion assets, Galeries Lafayette plans further expansion on the mainland and Diesel teams up with Li Yuchun.

Global Currents

Where Brands Are Missing a Trick in China

4 August 2017 • By Gemma A. Williams

Global Currents

Where Brands Are Missing a Trick in China

Many Chinese cities are either oversaturated or underserved by luxury brands which must recalibrate their retail footprint on the mainland.

Global Currents

WeChat Stores Are China’s Latest Luxury Craze

5 June 2017 • By Gemma A. Williams

Global Currents

WeChat Stores Are China’s Latest Luxury Craze

Brands like Burberry and Tommy Hilfiger are now selling directly to Chinese consumers via WeChat.