Grace Cook

Have We Reached Peak Logo?

13 December 2017 • By Grace Cook

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Have We Reached Peak Logo?

Fuelled by social media, the branded T-shirt has achieved sellout status this season. But the market is now so saturated, the logo is at risk of becoming a victim of its own success.

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Akin Akman on Adopting the Champion's Mindset

1 December 2017 • By Grace Cook

1 December 2017 • By Grace Cook

On stage at #BoFVOICES, the former tennis player-turned-fitness influencer — whose wildly popular Soul Cycle classes sell out in minutes — says the key to getting to the next level is adaptability. Watch now.

Akin Akman on Adopting the Champion's Mindset

On stage at #BoFVOICES, the former tennis player-turned-fitness influencer — whose wildly popular Soul Cycle classes sell out in minutes — says the key to getting to the next level is adaptability. Watch now.

Colette’s Sarah Andelman Reveals Next Move

30 November 2017 • By Grace Cook

30 November 2017 • By Grace Cook

On the #BoFVOICES stage, Colette's Sarah Andelman announced her next move following the closure of the beloved Parisian concept store: a new consulting company called Just An Idea. Watch now.

Colette’s Sarah Andelman Reveals Next Move

On the #BoFVOICES stage, Colette's Sarah Andelman announced her next move following the closure of the beloved Parisian concept store: a new consulting company called Just An Idea. Watch now.

Dior, Hermès and Louis Vuitton Are 2017's Most Buzzed-About Designers on Instagram

29 November 2017 • By Grace Cook

29 November 2017 • By Grace Cook

Data released by Instagram as part of its 'Year in Review' reveals the most popular brands on the photo and video sharing app, as measured by followers, engagement and buzz.

Dior, Hermès and Louis Vuitton Are 2017's Most Buzzed-About Designers on Instagram

Data released by Instagram as part of its 'Year in Review' reveals the most popular brands on the photo and video sharing app, as measured by followers, engagement and buzz.

Luxury Retail's War with Organised Crime

24 November 2017 • By Grace Cook

Luxury Retail's War with Organised Crime

The number of smash-and-grab thefts in the fashion and luxury industry is rising. How can retailers protect themselves?

Ugly Fashion Is Big Business

17 November 2017 • By Grace Cook

17 November 2017 • By Grace Cook

From Crocs to bumbags and Birkenstocks, universally ugly ‘It’ accessories have been rebranded into the cult items of the season. BoF explores why ugly fashion sells.

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Ugly Fashion Is Big Business

From Crocs to bumbags and Birkenstocks, universally ugly ‘It’ accessories have been rebranded into the cult items of the season. BoF explores why ugly fashion sells.

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How a Designer Collaboration Transformed the Business of Le Specs

15 November 2017 • By Grace Cook

15 November 2017 • By Grace Cook

The once-sleepy Australian eyewear label is on track to become a $100 million brand, thanks, at least in part, to the blockbuster — and somewhat unexpected — success of its partnership with womenswear designer Adam Selman.

How a Designer Collaboration Transformed the Business of Le Specs

The once-sleepy Australian eyewear label is on track to become a $100 million brand, thanks, at least in part, to the blockbuster — and somewhat unexpected — success of its partnership with womenswear designer Adam Selman.

Fred Perry Releases Capsule With Musician Miles Kane

13 November 2017 • By Grace Cook

13 November 2017 • By Grace Cook

The collection is part of a strategy to diversify the brand's network of collaborators and attract younger, social media-savvy consumers.

Fred Perry Releases Capsule With Musician Miles Kane

The collection is part of a strategy to diversify the brand's network of collaborators and attract younger, social media-savvy consumers.

Clare V Introduces First Fragrance

1 November 2017 • By Grace Cook

1 November 2017 • By Grace Cook

The Made-in-LA lifestyle label enters the beauty space with “Angie,” a locally produced scent.

Clare V Introduces First Fragrance

The Made-in-LA lifestyle label enters the beauty space with “Angie,” a locally produced scent.

Barneys New York Unveils Holiday Windows Designed by the Haas Brothers

1 November 2017 • By Grace Cook

1 November 2017 • By Grace Cook

Chief executive Daniella Vitale outlines the new, politically charged direction of the specialty retailer’s world famous windows amid a challenged year for luxury sales in the US.

Barneys New York Unveils Holiday Windows Designed by the Haas Brothers

Chief executive Daniella Vitale outlines the new, politically charged direction of the specialty retailer’s world famous windows amid a challenged year for luxury sales in the US.