Imran Amed

Serena Williams: The Champion’s Mindset

23 April 2019 • By Imran Amed

In the first in-depth interview about her new, self-funded brand, the world-class tennis player talks to BoF about her love of fashion, her previous challenges in the space and how on-court successes and setbacks have helped prepare her for entrepreneurship.

Serena Williams: The Champion’s Mindset

In the first in-depth interview about her new, self-funded brand, the world-class tennis player talks to BoF about her love of fashion, her previous challenges in the space and how on-court successes and setbacks have helped prepare her for entrepreneurship.

At TED 2019, Dystopia and Misinformation Mix with Joy and Inspiration

23 April 2019 • By Imran Amed

At TED 2019, Dystopia and Misinformation Mix with Joy and Inspiration

The ‘ideas worth spreading’ at this year’s edition of TED focused on the deeply troubling strains of technological dystopia coming out of Silicon Valley.

Letter from the Editor

Introducing the BoF Start-Up School

9 April 2019 • By Imran Amed

Today, we are pleased to release Start-Up School, a resource composed of detailed practical advice on topics ranging from fundraising to finding product-market fit to planning an exit; along with tools, templates and frameworks.

Letter from the Editor

Introducing the BoF Start-Up School

Today, we are pleased to release Start-Up School, a resource composed of detailed practical advice on topics ranging from fundraising to finding product-market fit to planning an exit; along with tools, templates and frameworks.

Letter from the Editor

‘Modern Entrepreneurs’ Serena Williams and Huda Kattan Are BoF's Newest Cover Stars

8 April 2019 • By Imran Amed

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Letter from the Editor

‘Modern Entrepreneurs’ Serena Williams and Huda Kattan Are BoF's Newest Cover Stars

Dramatic changes in the business landscape have made entrepreneurship a truly global phenomenon. But what does it take to build a successful venture in today’s turbulent yet opportunity-rich world?

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News & Analysis

‘Big Quick Wins’ Are Not the Answer in China, Says Moda Operandi CEO

6 April 2019 • By Imran Amed

News & Analysis

‘Big Quick Wins’ Are Not the Answer in China, Says Moda Operandi CEO

BoF’s Imran Amed sat down with Moda Operandi chief executive Ganesh Srivats and chief brand officer Lauren Santo Domingo at the BoF China Summit to discuss their growth plan to scale sustainably in China.

BoF Professional Exclusive

‘China Oracle’ Warns Not to ‘Take it Easy’ in World’s Largest Luxury Market

2 April 2019 • By Imran Amed

BoF Professional Exclusive

‘China Oracle’ Warns Not to ‘Take it Easy’ in World’s Largest Luxury Market

BoF’s Imran Amed sat down with LVMH Greater China group president Andrew Wu at the BoF China Summit to demystify the multi-faceted Chinese consumer.

BoF Professional Exclusive

Mastering the McQueen Challenge: How to Grow a Young Luxury Business

4 March 2019 • By Imran Amed

Parent company Kering aims to turn Alexander McQueen into a billion-euro brand. Chief executive Emmanuel Gintzburger lays out the game plan.

BoF Professional Exclusive

Mastering the McQueen Challenge: How to Grow a Young Luxury Business

Parent company Kering aims to turn Alexander McQueen into a billion-euro brand. Chief executive Emmanuel Gintzburger lays out the game plan.

BoF Professional Exclusive

Macy’s CEO on Reinventing the Store

9 January 2019 • By Imran Amed

BoF Professional Exclusive

Macy’s CEO on Reinventing the Store

In a bid to thwart off-price competitors and refresh the store experience, Jeff Gennette is focused on removing pain points and friction while tapping into the magic of radiated sales.

BoF Professional Exclusive

Balenciaga CEO on Brand Activism

8 January 2019 • By Imran Amed

BoF Professional Exclusive

Balenciaga CEO on Brand Activism

Cédric Charbit believes that brands need to integrate social commitments into their strategies and focus on attracting community members, even if they are not paying customers.

BoF Is Hiring! Could You Be Next to Join Our Team?

21 December 2018 • By Imran Amed

BoF Is Hiring! Could You Be Next to Join Our Team?

Could you be next to join the team behind the definitive resource for the global fashion community?