The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
"Glamsquad Raises $7 Million for On-Demand Hair Styling and Beauty Services" (TechCrunch)
"New York-based Glamsquad, an on-demand beauty business now headed by Gilt Groupe co-founder Alexandra Wilkis Wilson who joined earlier this year as co-founder and CEO, has now raised $7 million in Series A funding in a round led by SoftBank Capital."
"How Condé Nast is Planning Its Move into E-commerce" (Internet Retailing)
"Condé Nast International will next year start to use e-commerce to sell goods to readers of its magazines."
"Japan's Rakuten Ramps Up Globally" (TechCrunch)
"Rakuten, Japan's e-commerce powerhouse, is taking another step in its ambitions to be a global player on par with the likes of Amazon and Alibaba."
"Venture Investors Get Fashion Fever As Early Stage Deals Soar" (TechCrunch)
"Venture investors have spent nearly $800 million in fashion-related deals so far this year, over half of which are seed stage fundings for young startups."
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"Myntra to Open London Office for European Foray" (The Economic Times)
"Bangalore-based online fashion retailer Myntra is in the process of setting up an office in London and plans to expand to New York in about a year."
"Snapdeal Forays into Premium Designer-Wear Segment" (The Economic Times)
"Aiming to garner $1 billion sales from fashion category, online marketplace major Snapdeal has partnered with Fashion Design Council Of India (FDCI) to foray into premium designer-wear segment."
At The Business of Fashion’s Professional Summit in New York last week, Sona Abaryan, partner and global retail and luxury sector lead at tech-enabled data science firm Ekimetrics, shared how businesses can more effectively leverage AI-driven insights on consumer behaviour to achieve a customer-centric strategic approach.
From customer loyalty types to its pillars of personalisation, SAP Emarsys customer engagement provides more than 1,500 companies with personalised marketing campaigns via AI-powered analytics, including Puma, Aldo and Reformation. BoF learns more.
Before fashion businesses can put artificial intelligence to work or target the right shoppers online, they need good data and a deep understanding of who their customers are and what they want. This case study offers a guide for brands that want to truly know their customer, allowing them to make smarter decisions that serve shoppers and drive results.
The US House of Representatives approved a bill that could ultimately lead to a ban of the app, but its path forward remains far from certain.