The Business Of Blogging

BoF Professional Exclusive

Bryanboy: How Fashion’s Original Influencer Became a TikTok Star

29 October 2020 • By Robert Cordero

BoF Professional Exclusive

Bryanboy: How Fashion’s Original Influencer Became a TikTok Star

For the Filipino former web developer, who grew an audience of over 1 million TikTok followers in six months, the move is the latest in a career of pivots that have taken him from first-wave fashion blogger to Gen-Z media star.

The Business Of Blogging

Katie Sturino's Megababe Brand Turns to Brick-and-Mortar

1 May 2018 • By Tamison O'Connor

The founder behind The 12ish Style blog is growing her body-positive, direct-to-consumer beauty brand, having inked her first retail partnership with Ulta and J Crew.

The Business Of Blogging

Katie Sturino's Megababe Brand Turns to Brick-and-Mortar

The founder behind The 12ish Style blog is growing her body-positive, direct-to-consumer beauty brand, having inked her first retail partnership with Ulta and J Crew.

The Business Of Blogging

Cupcakes and Cashmere Is Betting Big on E-Commerce

27 April 2017 • By Chantal Fernandez

The Business Of Blogging

Cupcakes and Cashmere Is Betting Big on E-Commerce

Fashion and lifestyle blogger Emily Schuman has partnered with Digital Brand Products to launch an e-commerce platform for her own licensed products and third party brands.

The Business Of Blogging

How China’s ‘Mr. Bags’ Moves Luxury Handbags in Mere Minutes

4 March 2017 • By Kati Chitrakorn

4 March 2017 • By Kati Chitrakorn

BoF breaks down the business of Chinese blogger Tao Liang, better known as Mr. Bags, whose posts consistently turn faithful fans into big spenders for luxury fashion brands.

The Business Of Blogging

How China’s ‘Mr. Bags’ Moves Luxury Handbags in Mere Minutes

BoF breaks down the business of Chinese blogger Tao Liang, better known as Mr. Bags, whose posts consistently turn faithful fans into big spenders for luxury fashion brands.

The Business Of Blogging

Inside Huda Kattan's Blog-to-Brand Beauty Empire

14 December 2016 • By Kati Chitrakorn

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The Business Of Blogging

Inside Huda Kattan's Blog-to-Brand Beauty Empire

In our ongoing series on influential bloggers and the businesses they have built, BoF speaks with Huda Kattan, the Dubai-based founder of a global beauty empire, who has over 16 million followers on Instagram alone.

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The Business Of Blogging

Tokyo Dandy, Fashion’s Fixers in Japan

18 August 2015 • By Kati Chitrakorn

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The Business Of Blogging

Tokyo Dandy, Fashion’s Fixers in Japan

Dan Bailey and Joe Kazuaki of Tokyo Dandy tell BoF about connecting Tokyo’s fashion and club scenes, and being a ‘welcoming committee’ for international brands.

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The Business Of Blogging

The Business of Blogging | Gogoboi

12 December 2014 • By Xiangu He

12 December 2014 • By Xiangu He

Next up in our ongoing series on fashion’s most influential bloggers and their business models, BoF speaks to the irrepressible Chinese fashion blogger known as Gogoboi.

The Business Of Blogging

The Business of Blogging | Gogoboi

Next up in our ongoing series on fashion’s most influential bloggers and their business models, BoF speaks to the irrepressible Chinese fashion blogger known as Gogoboi.

The Business Of Blogging

The Business of Blogging | Ari Seth Cohen, Advanced Style

16 April 2014 • By Lisa Wang

16 April 2014 • By Lisa Wang

On the eve of his documentary film debut, Ari Seth Cohen speaks with BoF on how he has parlayed a personal interest in stylish older women into a profitable business and a platform for challenging perceptions of aging.

The Business Of Blogging

The Business of Blogging | Ari Seth Cohen, Advanced Style

On the eve of his documentary film debut, Ari Seth Cohen speaks with BoF on how he has parlayed a personal interest in stylish older women into a profitable business and a platform for challenging perceptions of aging.

The Business Of Blogging

The Business of Being The Blonde Salad

27 February 2014 • By Lisa Wang

27 February 2014 • By Lisa Wang

Next up in our series on influential bloggers and the businesses they have built, BoF speaks to Chiara Ferragni of The Blonde Salad, as she prepares to launch a collaboration with mobile marketplace app Depop.

The Business Of Blogging

The Business of Being The Blonde Salad

Next up in our series on influential bloggers and the businesses they have built, BoF speaks to Chiara Ferragni of The Blonde Salad, as she prepares to launch a collaboration with mobile marketplace app Depop.

The Business Of Blogging

The Business of Blogging | Hypebeast

5 December 2013 • By Divia Harilela

5 December 2013 • By Divia Harilela

Next up in our on-going series on influential bloggers and the businesses they have built, BoF speaks to Kevin Ma of Hypebeast.

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The Business Of Blogging

The Business of Blogging | Hypebeast

Next up in our on-going series on influential bloggers and the businesses they have built, BoF speaks to Kevin Ma of Hypebeast.

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