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Chalayan buys back brand, Abboud wins name, Social Media and CRM, Wooing the well-heeled, Jimmy Chuggs?

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  • BoF Team

Hussein Chalayan Buys Brand Back from Puma (Mediabistro)
"Chalayan has bought his brand back from Puma parent company Pinault-Printemps-Redoute (PPR). The French conglomerate acquired a majority stake in the designer's London-based fashion business in March 2008."

Designer Abboud Gains Limited Use of Name (WSJ)
"A federal district court in New York ruled that menswear designer Joseph Abboud, who sold his trademark and later left the company that owns it, can use his name to promote his new line of clothing with certain restrictions."

Luxury Brands Embrace Social Media (Destination CRM)
"Coming out of the recession, these high-end retailers are embracing change...'The New Luxury Paradigm.' Perhaps the most significant change is the increased adoption of social media, marked by an imperative to connect with consumers on a personal level."

Luxury retailers find new ways to woo the well-heeled (Globe and Mail)
"The Hermès store on Toronto's famed mink mile did something in December it had never done before: It brought in an engraver to personalize fragrance bottles with a customer's initials, flowers or hearts."

Jimmy Choo to collaborate with Ugg (Telegraph)
"The 'Choo-Choo train' is chugging on. Now, the shoemakers to the stars are collaborating with Ugg Australia on a limited edition collection of women's sheepskin footwear."

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