The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
LONDON, United Kingdom — Whether you're brand new to BoF or have been reading since the beginning, you'll know that an informed dialogue with the community is not only a cornerstone of what we do, it's also the way we like to begin every year.
Our annual tradition (stretching back to 2007) is a forum in which the community can provide feedback, both positive and negative, in order for the whole community to grow and prosper together.
So what have we learned?
Over 65% of the community visits BoF daily, while 92% don't go a week without reading at least one BoF piece. Your loyalty and engagement as a community enables us to maintain our high editorial standards and keep bringing you the stories that you love.
72% of you work in fashion, making BoF a meeting point not only for a key fashion decision makers and up-and-coming industry talent, but also for those who aspire to learn more about the industry from an informed and intelligent community like ours.
More than 25% of the community is our next generation, and whether you're a student enjoying complimentary BoF Professional access, or in the first stages of your career, we want to ensure that you find the right knowledge, insights and advice right here.
The result of this engaged, focused community? 95% of BoF Professionals would recommend membership to a friend or colleague.
So where do we go from here?
Only you can tell us how we can improve what we do.
Take the survey here, and as an added bonus, three lucky community members will win a £100 giftcard to spend at 24sevres.com.
Thank you as ever for your ongoing support.
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