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Molly Goddard's Offbeat Domesticity

At her first real runway show, the designer's smock tulle dresses in offbeat hues captured the quirk of Britishness, but the format tested her energy.
Molly Goddard Spring/Summer 2017 | Source: InDigital
By
  • Angelo Flaccavento

LONDON, United Kingdom — To foreign eyes like mine, Molly Goddard epitomizes the wonderfully quirky idiosyncrasies of British culture: the bonkers abandon and the romanticism; the tribal mentality and the cult of the individual; the grimness of the everyday and the feisty spirit of letting go.

Goddard's humongous smock tulle dresses in offbeat hues with glaringly contrasting details capture Britishness in a zing. The collection she presented today with her first proper catwalk was a sum of her work so far. Even festier, possibly. Quirkier, definitely. With its clash of colors and offbeat domesticity it felt like an ode to the idea of living for the weekend. The result was catchy. The catwalk, however, killed it all a bit: the presentation format, which Goddard has succesfully explored in previous seasons, fits better, as it is more atmospheric and visually engaging.

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