The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
MILAN, Italy — Prada SpA's sales in China rose "significantly" more than 10 percent in May, the fashion brand's co-chief executive officer, Patrizio Bertelli, said in a Bloomberg TV interview.
This is still far from being enough for a complete recovery of the luxury sector after the end of coronavirus lockdowns, Bertelli added.
“The European market is heavily dependent on tourism,” he said. “Tourism will pick up again when a vaccine will be developed.”
Bertelli said he is looking forward to demand recovering more consistently worldwide and has no plan to delist the company.
“Our job is focused on brand development, we are not at all thinking about delisting the company” he said. “We are working on new products, on expanding our sale network, on making the most of digital technology.”
The sharp fall in the yen, combined with a number of premium brands not adjusting their prices to reflect the change, has created a rare opportunity to grab luxe goods at a discount.
Fashion’s presence at Milan Design Week grew even bigger this year. Savvy activations by brands including Hermès, Gucci, Bottega Veneta, Loewe and Prada showed how Salone has become a ‘critical petri dish for dalliances between design and fashion,’ Dan Thawley reports.
The Hood By Air co-founder’s ready-to-wear capsule for the Paris-based perfume and fashion house will be timed to coincide with the Met Gala in New York.
Revenues fell on a reported basis, confirming sector-wide fears that luxury demand would continue to slow.