The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
"The Surprise of Collaboration..."
Not everyone thinks of fashion designers as business people, but fashion ultimately requires designers, especially independent designers like Giles Deacon, to stay in touch with the realities of managing a business every day.
In the third and final chapter of Giles' story, we learn how collaborations with major partners like New Look, as well as creatives like LOVE Magazine's Katie Grand and milliner Stephen Jones, have enabled Giles to bring his designs to a broader audience, elevate the sophistication of his product offering, and therefore have a creative and business impact far beyond what might be expected of an independent fashion label in London.
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Previous chapters:
Chapter I | "Unstructured Exploration..."
Chapter II | "A Designer Who Has Always Drawn..."
Inside the Studio | Giles Deacon was generously supported by Swarovski
From analysis of the global fashion and beauty industries to career and personal advice, BoF’s founder and CEO, Imran Amed, will be answering your questions on Sunday, February 18, 2024 during London Fashion Week.
The State of Fashion 2024 breaks down the 10 themes that will define the industry in the year ahead.
Imran Amed reviews the most important fashion stories of the year and shares his predictions on what this means for the industry in 2024.
After three days of inspiring talks, guests closed out BoF’s gathering for big thinkers with a black tie gala followed by an intimate performance from Rita Ora — guest starring Billy Porter.