Skip to main content
BoF Logo

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.

LVMH Posts Sales Surge in Boost to Luxury Sector

Sales of fashion and leather goods surged at LVMH, helping the French luxury-goods group beat analyst expectations in the first quarter.
Louis Vuitton store | Source: Shutterstock
By
  • Reuters

PARIS, France — Louis Vuitton owner LVMH posted a better-than-expected rise in first quarter sales on Monday, pointing to undiminished appetite from Chinese consumers that should boost luxury goods rivals too.

Paris-based LVMH, the industry's biggest company and parent to labels like Christian Dior and champagne house Moet & Chandon, benefited like many peers from a rebound in Asian demand last year and a growing following from younger shoppers.

That momentum has spilled into 2018, at a time when LVMH is shaking up some of its biggest brands like Vuitton and Dior with designer changes in menswear, and seeking to expand others like Celine with more growth online.

The company does not break out revenues for its brands but said Vuitton, which is expanding manufacturing plants for its high-margin handbags, had made a "remarkable" start to the year.

ADVERTISEMENT

The group's fashion and leather goods division helped propel revenues in the first quarter, as the pace of sales growth accelerated from three months earlier.

LVMH's revenue across all sectors, including perfume and watches, reached 10.85 billion euros ($13.4 billion), up 13 percent from a year earlier on a like-for-like basis, which strips out currency swings and sales and acquisitions.

Analysts had expected growth of closer to 9 percent.

LVMH is the first major luxury group to report first quarter revenues. Its rivals include French conglomerate Kering , owner of Italian fashion brand-of-the-moment Gucci.

Companies with a wide array of businesses have been among the biggest winners of the luxury goods rebound, at a time of tough competition among labels to win over young, fickle consumers often influenced by social media.

Demand from Chinese consumers, the industry's single biggest client base, strengthened in 2017, after a crackdown on luxury gift-giving six years ago pummeled earnings.

But the industry remains vulnerable to geopolitical twists and turns, including tensions on trade between the United States and China. A strong euro has also been a headwind, in part as it can put off tourists shopping in Europe from spending.

LVMH is due to hold a conference call with analysts on April 10.

By Sarah White and Pascale Denis; editor: Mathieu Rosemain and Adrian Croft.

© 2024 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from News & Analysis
Fashion News, Analysis and Business Intelligence from the leading digital authority on the global fashion industry.
view more

Subscribe to the BoF Daily Digest

The essential daily round-up of fashion news, analysis, and breaking news alerts.

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON
The Business of Beauty Global Awards - Deadline 30 April 2024
© 2024 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions, Privacy Policy, Cookie Policy and Accessibility Statement.
The Business of Beauty Global Awards - Deadline 30 April 2024