The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
LONDON, United Kingdom — Today, we bring you our most perceptive and probing Fashion 2.0 articles. In the digital arena, we examined major trends that are set to reshape the fashion business, from the rise of wearable computing — the next major consumer technology battleground — to the power of big data, the emergence of "everywhere computing," and the ascent of new digital retail models, exemplified by innovative companies like Bonobos and Sneakerboy.
Big Data Will Change All Aspects of the Fashion Industry
Big data is set to fundamentally change the way we understand the world and make decisions. BoF speaks with Viktor Mayer-Schönberger and Kenneth Cukier, authors of Big Data: A Revolution That Will Transform How We Live, Work and Think to understand the forces at play and the implications for fashion.
Fashion Brands Absent from Wearable Tech Revolution
As the technology industry sets its sights on wearable computing, it's time for fashion and luxury brands to take the space seriously, or risk losing highly lucrative real estate on the emerging battleground of the human body.
Science Fiction is Swiftly Becoming Fact
Exponential technologies, from artificial intelligence to digital manufacturing to synthetic biology, are set to "digitise, dematerialise, demonetise and democratise" entire industries, disrupting old business models and giving rise to new breakthroughs, say experts from the Silicon Valley-based Singularity University.
Sneakerboy's Luxury Retail Revolution
With the launch of Sneakerboy, Chris Kyvetos is targeting a new generation of luxury consumers with a highly covetable selection of sneakers and an innovative digital retail model that blends the tactility of a physical store with the efficiencies of the Internet.
The Store is Everywhere
In the fourth and final instalment in a series of articles on the state of fashion e-commerce, sponsored by Magento, BoF looks into the fast-approaching future of "everywhere computing" and the implications for retailers.
For more articles on the intersection of fashion and technology, check out our Fashion 2.0 channel.
From analysis of the global fashion and beauty industries to career and personal advice, BoF’s founder and CEO, Imran Amed, will be answering your questions on Sunday, February 18, 2024 during London Fashion Week.
The State of Fashion 2024 breaks down the 10 themes that will define the industry in the year ahead.
Imran Amed reviews the most important fashion stories of the year and shares his predictions on what this means for the industry in 2024.
After three days of inspiring talks, guests closed out BoF’s gathering for big thinkers with a black tie gala followed by an intimate performance from Rita Ora — guest starring Billy Porter.