As governments in the United States and the United Kingdom continue to ease Covid restrictions in response to falling infection rates, all eyes are on retail re-openings. Luring customers back to physical stores may not be easy. The shift to e-commerce has resulted in new digital shopping habits; whilst mask-wearing, social distancing and the trauma associated with crowds of people detract from the shopping experience.
Underlying the impact of the pandemic is an even deeper question: what is the purpose of a physical store in the digital age, anyway? To answer this question and explore a new playbook for bricks and mortar retail, register now to join us on June 30th for our next BoF Professional Summit: What’s a Store For? And keep an eye out for our upcoming case studies on retail powerhouse, Sephora and Uniqlo’s expansion in the challenging India market.
Recent exclusives for BoF Professional members, including our in-depth coverage of fashion’s progress towards ambitious sustainability targets, are highlighted below, in case you missed them.
Watch our recent BoF Professional Summit: Closing Fashion’s Sustainability Gap, with keynote speaker Stella McCartney
Download our first Sustainability Index: Measuring Fashion’s Sustainability Gap
Don’t miss our essential five-part masterclass on How to Build a Sustainable Fashion Business
Read our most popular case study to date, The New 4Ps of DTC Marketing
Thank you for being part of the BoF Professional community.
Imran Amed, Founder and CEO
Register now for the next BoF Professional Summit
Join BoF and retail futurist Doug Stephens at the next BoF Professional Summit: What’s a Store For on June 30, 2021, as we explore a new playbook for post-pandemic bricks and mortar retail.