The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
BENTONVILLE, United States — Walmart Inc said late Wednesday it is introducing a 3D virtual shopping tour on its website that would help customers browse and choose items for their homes.
The new feature would enable customers to take a virtual shopping tour of a curated apartment showcasing about 70 items from national brands, besides Walmart's private label offerings.
Starting from July, the company said it would allow customers to add a group of items to a cart that will provide a complete look for their apartments and homes.
The announcement comes at a time when retailers are seeking technological advancements to enhance in-store and online customer experience.
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The US retail giant is pouring billions of dollars into beefing up its e-commerce business and recently announced partnerships with logistics companies to deliver groceries ordered online.
Walmart's technology incubator, Store No 8, bought virtual reality startup Spatialand in February to build VR products for the retailer's stores and websites.
By Philip George; Editor: Sunil Nair.
The rental platform saw its stock soar last week after predicting it would hit a key profitability metric this year. A new marketing push and more robust inventory are the key to unlocking elusive growth, CEO Jenn Hyman tells BoF.
Nordstrom, Tod’s and L’Occitane are all pushing for privatisation. Ultimately, their fate will not be determined by whether they are under the scrutiny of public investors.
The company is in talks with potential investors after filing for insolvency in Europe and closing its US stores. Insiders say efforts to restore the brand to its 1980s heyday clashed with its owners’ desire to quickly juice sales in order to attract a buyer.
The humble trainer, once the reserve of football fans, Britpop kids and the odd skateboarder, has become as ubiquitous as battered Converse All Stars in the 00s indie sleaze years.