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At Tulip, Analysing Omnichannel Data to Transform the Shopping Experience

22 September 2020 • By BoF Studio

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At Tulip, Analysing Omnichannel Data to Transform the Shopping Experience

The mobile retail technology solutions firm digitises the in-person retail experience, enabling data to be shared across a business, creating insights that equip retailers with the tools to respond to evolving consumer behaviours.

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At Columbia College Chicago, Rewiring Fashion Education for Today

14 September 2020 • By BoF Studio

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At Columbia College Chicago, Rewiring Fashion Education for Today

Having launched a hybrid-educational format designed to cater to the needs of both current and incoming students, faculty members from the creative arts school share their new academic approach to help prepare students for an industry transformed.

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Can Emerging Designers and Technology Reimagine Fashion’s Creative Processes?

14 September 2020 • By BoF Studio

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Can Emerging Designers and Technology Reimagine Fashion’s Creative Processes?

BoF speaks to four emerging designers who are experimenting with Microsoft technologies to innovate their creative process with regards to waste, aesthetics and product.

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Microsoft’s Mission to Empower Fashion to Reimagine Creative Processes

14 September 2020 • By BoF Studio

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Microsoft’s Mission to Empower Fashion to Reimagine Creative Processes

Exploring how state-of-the-art technology can transform creativity and inform industry transformation, Microsoft is placing its innovations in the hands of celebrated emerging designers.

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ESSEC Celebrates 25 Years of Luxury Brand Management Education

7 September 2020 • By BoF Studio

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ESSEC Celebrates 25 Years of Luxury Brand Management Education

Twenty-five years after launching the first full time 1-year MBA programme specialising in luxury brand management in partnership with LVMH and L’Oréal Luxe, alumni of the French business school share how ESSEC helped them become market-leading professionals.

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At Zilingo, Pivoting for Growth in a Pandemic

1 September 2020 • By BoF Studio

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At Zilingo, Pivoting for Growth in a Pandemic

Founded as a fashion and beauty marketplace in Southeast Asia, Zilingo is now investing in new operational capabilities to serve its B2B community and create opportunities for growth post-Covid.

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Why Fashion’s SMS Strategies Are Evolving

27 August 2020 • By BoF Studio

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Why Fashion’s SMS Strategies Are Evolving

Once promotional broadcasts, SMS strategies now offer a direct, intimate channel to engage consumers. To discover how brands are pioneering a new method of communication through text message, driving engagement and sales, BoF speaks to Attentive's CEO and Co-Founder Brian Long.

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Tackling Fashion’s Over-Production Problem With On-Demand Manufacturing Solutions

20 August 2020 • By BoF Team

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Tackling Fashion’s Over-Production Problem With On-Demand Manufacturing Solutions

BoF sits down with Kornit’s Chief Marketing Officer Omer Kulka to hear more about how the digital printing technology can further brands’ manufacturing goals while keeping up with consumer demands today by incorporating on-demand production into their business model.

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Inside the Corporate Responsibility Strategies Shaping PVH

19 August 2020 • By BoF Team

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Inside the Corporate Responsibility Strategies Shaping PVH

BoF sits down with PVH’s senior VP of corporate responsibility to hear about the conception and implementation of their strategies and commitments as well as its goals for the future.

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How to Connect With the Luxury Consumer Post-Pandemic

14 August 2020 • By BoF Team

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How to Connect With the Luxury Consumer Post-Pandemic

BoF sits down with Quintessentially’s Group Chief Executive Annastasia Seebohm to hear how luxury expenditure has evolved, and to discover how brands should innovate their consumer engagement strategies to gain competitive advantage in our new reality.