United States

Are Hats the New Sneakers?

4 March 2021 • By Robert Cordero

Are Hats the New Sneakers?

Drawn by street cred and a sense of community, New York City youth are lining up for fast-selling fitted baseball caps with the same fervour they have for limited-edition sneakers.

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Sponsored Feature

Readying Chico’s FAS for Fashion’s New Normal

13 January 2021 • By BoF Studio

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Sponsored Feature

Readying Chico’s FAS for Fashion’s New Normal

BoF hears how Chico’s FAS’s company culture is informing the evolution of its business and its response to the new retail landscape.

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Amplifying Underrepresented Voices in Fashion Education

6 January 2021 • By BoF Studio

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Amplifying Underrepresented Voices in Fashion Education

Savannah College of Art and Design is committed to celebrating and supporting underrepresented voices, making space for vital narratives and discourse in the classroom, on the runway, and in the digital sphere.

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At BFA, Fashion’s New Priorities for Content Creation

16 December 2020 • By BoF Studio

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At BFA, Fashion’s New Priorities for Content Creation

The established New York-based image agency has refocused its product offering, finding creative content solutions that aid its industry clients in navigating unprecedented disruption.

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At PacSun, Company Values Defined by Youth Culture

9 December 2020 • By BoF Studio

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At PacSun, Company Values Defined by Youth Culture

The retail company champions positive mental health, diversity and equality to authentically engage its young employee and consumer base.

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Prioritising a Culture of Inclusivity at PVH Corp.

19 November 2020 • By BoF Studio

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Prioritising a Culture of Inclusivity at PVH Corp.

BoF interviews leaders from across the company’s portfolio of brands, each driving diversity, inclusivity and equity initiatives at the organisation forward, through associate-led groups.

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BoF Professional Exclusive

How to Market to a Divided America

12 November 2020 • By Alexandra Mondalek

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BoF Professional Exclusive

How to Market to a Divided America

After a bitterly contested presidential election, the United States remains as deeply divided as ever on everything from politics to race at a time when consumers want the brands they buy to reflect their values, presenting a tricky challenge for business leaders.

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BoF Professional Exclusive

7 Ways to Make E-Commerce More Profitable

12 November 2020 • By Cathaleen Chen

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BoF Professional Exclusive

7 Ways to Make E-Commerce More Profitable

As online sales reached new heights in the pandemic, brands are grappling with new burdens on their bottom lines. From savvy inventory distribution to bundling products, here’s how they can keep costs down.

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News & Analysis

Revlon Nears Creditor Support for Deal to Avoid Bankruptcy

11 November 2020 • By Bloomberg

The cosmetics company said that bondholders have agreed to offer 69 percent of a $343 million bond issue that must be paid by next week.

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News & Analysis

Revlon Nears Creditor Support for Deal to Avoid Bankruptcy

The cosmetics company said that bondholders have agreed to offer 69 percent of a $343 million bond issue that must be paid by next week.

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BoF Professional Exclusive

Can Shayne Oliver’s HBA Pull Off a Second Coming?

11 November 2020 • By Robert Cordero and Chantal Fernandez

Hood By Air is back with business partner Edison Chen and a strategy that’s more focused on streetwear and direct-to-consumer distribution.

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BoF Professional Exclusive

Can Shayne Oliver’s HBA Pull Off a Second Coming?

Hood By Air is back with business partner Edison Chen and a strategy that’s more focused on streetwear and direct-to-consumer distribution.

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