Browns

BoF Professional Exclusive

How the Wholesale Crisis Could Benefit Independent Fashion Brands

10 July 2020 • By Zoe Suen

BoF Professional Exclusive

How the Wholesale Crisis Could Benefit Independent Fashion Brands

Post-pandemic, a further shift away from wholesale by bigger labels could benefit emerging brands. But there will be a sting in the tail for some.

BoF Professional Exclusive

Selling $800 Party Shoes During a Pandemic

24 June 2020 • By Tamison O'Connor

BoF Professional Exclusive

Selling $800 Party Shoes During a Pandemic

Amina Muaddi’s glitzy heels have continued to sell out, even though lockdowns mean shoppers have few places to wear them. Why?

A Buying Director's Advice for Emerging Designers

15 June 2020 • By BoF Team

A Buying Director's Advice for Emerging Designers

Browns' Ida Petersson shares her insight on how emerging designers should approach this unprecedented show season.

How to Futureproof Your Career in Buying

18 May 2020 • By BoF Team

How to Futureproof Your Career in Buying

As the buying industry undergoes a dramatic transformation, Browns Buying Director Ida Petersson shares her insights on the skills critical for success in the season ahead.

BoF Professional Exclusive

What Will Stores Look Like When They Reopen?

28 April 2020 • By Brian Baskin

Share2 Comments

BoF Professional Exclusive

What Will Stores Look Like When They Reopen?

From luxury drive-throughs to sanitised garments, retail is going to be drastically different from now on.

Share2 Comments

How Divorce Became Big Business for Hard Luxury Brands

16 March 2020 • By Zoe Suen

How Divorce Became Big Business for Hard Luxury Brands

Fine jewellery used to be all about the marriage proposal. But now, the likes of Bulgari and De Beers are serving consumers on the other side.

Browns 'Roaming Retail' Concept to Set Up Shop in Berlin

4 October 2019 • By Tamison O'Connor

4 October 2019 • By Tamison O'Connor

The British multi-brand boutique will host a three-day, festival-style pop up for the latest incarnation of its 'Nomad' travelling retail concept.

Browns 'Roaming Retail' Concept to Set Up Shop in Berlin

The British multi-brand boutique will host a three-day, festival-style pop up for the latest incarnation of its 'Nomad' travelling retail concept.

Break Into Fashion

How I Became… Director of Men’s and Womenswear Buying at Browns

16 September 2019 • By BoF Team

Break Into Fashion

How I Became… Director of Men’s and Womenswear Buying at Browns

With a buying career that spans Net-a-Porter, Harvey Nichols and now Farfetch-backed Browns, Ida Petersson talks about taking pride in your work, the significance of workplace psychology and what not to do at fashion week.

Why Browns Is Closing Its London Flagship and Moving Around the Corner

4 June 2019 • By Sarah Shannon

Why Browns Is Closing Its London Flagship and Moving Around the Corner

The London luxury boutique plans to shutter its iconic South Molton Street location and reopen on Brook Street in 2020.

Global Currents

Chinese Designers Had a Breakthrough Season. Now What?

27 May 2019 • By Zoe Suen

Global Currents

Chinese Designers Had a Breakthrough Season. Now What?

China’s emerging design talent is in higher demand than ever, but can the country’s fashion industry overcome its next obstacles?