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The Year Ahead: Less Is More for Both Consumers and Brands

7 December 2020 • By BoF Team and McKinsey & Company

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The Year Ahead: Less Is More for Both Consumers and Brands

Consumers are rethinking how much they buy, while brands are realising that simply stocking more products does not drive better financial results. Winning companies must reduce complexity and inventory levels by taking a more focused and responsive approach to their assortment.
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BoF Professional Exclusive

Lessons from a Direct-to-Consumer Success Story

26 August 2020 • By Chantal Fernandez

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BoF Professional Exclusive

Lessons from a Direct-to-Consumer Success Story

Dôen is in the rare position of having built a profitable business actually selling clothes. But the pandemic upended its production capabilities and ambitious goals for the year. BoF finds out what that means for the community-driven label.
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Careers

Announcing Cecilie Bahnsen, Yellow Sub and Dôen

18 February 2019 • By BoF Team

18 February 2019 • By BoF Team

Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.
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Careers

Announcing Cecilie Bahnsen, Yellow Sub and Dôen

Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.
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This Is America

America Needs to Rethink Its Role in Fashion

7 February 2019 • By Lauren Sherman

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This Is America

America Needs to Rethink Its Role in Fashion

The most interesting businesses and brands coming out of the US have little to do with the traditional system.
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