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Major Brands Fret as ‘Dupes’ Lure Holiday Shoppers
Growing demand for lookalike products, coupled with a pullback in spending due to inflation, is cutting in to sales of some trendy, big-name products.
Where Fashion-Tech Investors Are Putting Their Money
Capital is flowing into technologies that make fashion commerce more nimble, more sustainable and more engaging to shoppers — and, of course, the metaverse.
Maria Raga on Why Community Is Central to Depop’s Success
The chief executive of the online peer-to-peer marketplace believes the platform’s ability to connect people sets it apart from typical fashion e-commerce.
Why Big Retailers Are Finally Taking Resale Seriously
H&M is the latest to enter the space, with a marketplace set to launch on Sept. 7 in Canada. The fast fashion behemoth sees an opportunity to bring in new customers and burnish its sustainability credentials. But it has plenty of competition.
Why Big Retailers Are Finally Taking Resale Seriously
H&M is the latest to enter the space, with a marketplace set to launch on Sept. 7 in Canada. The fast fashion behemoth sees an opportunity to bring in new customers and burnish its sustainability credentials. But it has plenty of competition.
BoF LIVE: The Future of Fashion Resale
Digital platforms have transformed the second-hand fashion market. How should brands and retailers tap into the opportunity?