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Op Ed

Op-Ed | The Business of Blackfishing

12 November 2020 • By Dan Hastings

For some white influencers and entertainers, appearing as Black or racially ambiguous has become a brand-building exercise. At what cost?

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Op Ed

Op-Ed | The Business of Blackfishing

For some white influencers and entertainers, appearing as Black or racially ambiguous has become a brand-building exercise. At what cost?
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BoF Professional Exclusive

Can Anything Shake Consumers’ Addiction to Fast Fashion?

22 July 2020 • By Rachel Deeley and Aminah Khan

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BoF Professional Exclusive

Can Anything Shake Consumers’ Addiction to Fast Fashion?

Low-cost, high-volume fashion has come under fire for its environmental impact and unethical manufacturing practices. And yet, its cheap-chic combination remains compelling to both shoppers and investors.
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BoF Professional Exclusive

As Brands Rush to Speak Out, Many Statements Ring Hollow

2 June 2020 • By Alexandra Mondalek

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BoF Professional Exclusive

As Brands Rush to Speak Out, Many Statements Ring Hollow

When it comes to supporting social causes, consumers are calling out fashion and beauty companies for virtue signalling. Here’s what brands can do to evolve.
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Intelligence

Move Over Fashion Nova: How a Niche Designer Brand Won Coachella

26 April 2019 • By Alexandra Mondalek

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Intelligence

Move Over Fashion Nova: How a Niche Designer Brand Won Coachella

Tiny New York label Area was everywhere on social media at this year’s Coachella, alongside much bigger brands like Revolve. Here’s how they did it - without paying a cent.
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Intelligence

How Cardi B Makes Fashion Moves

29 October 2018 • By Melissa Magsaysay

The rapper tells BoF about her fashion strategy and why she chose to partner with white-hot Fashion Nova for her first clothing line.

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Intelligence

How Cardi B Makes Fashion Moves

The rapper tells BoF about her fashion strategy and why she chose to partner with white-hot Fashion Nova for her first clothing line.
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BoF Professional Exclusive

Why Chanel Is Raising Prices On Its Most Popular Bags

28 October 2018 • By Brian Baskin

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BoF Professional Exclusive

Why Chanel Is Raising Prices On Its Most Popular Bags

This week, everyone will be talking about Chanel's global price hike, Tapestry's take on the US-China trade war and Cardi B's collection for Fashion Nova. Read our BoF Professional Cheat Sheet.
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