Fenty Beauty

BoF Professional Exclusive

How Fenty Beauty Is Selling Cruelty-Free Products to China

5 September 2019 • By Casey Hall and Aijing Wang

BoF Professional Exclusive

How Fenty Beauty Is Selling Cruelty-Free Products to China

Rihanna’s Fenty Beauty, Drunk Elephant, Charlotte Tilbury and others are using a variety of tactics to bypass a Chinese law that mandates animal testing for foreign brands.

BoF Professional Exclusive

What US Brands Need To Know Before Entering the £20 Billion UK Beauty Market

23 August 2019 • By Cheryl Wischhover

Share2 Comments

BoF Professional Exclusive

What US Brands Need To Know Before Entering the £20 Billion UK Beauty Market

Pat McGrath and Rihanna are among the US beauty brands that have made big splashes in the UK. But successfully crossing the Atlantic isn't easy. Retailers, brands and industry experts told BoF how to navigate the complex British beauty market.

Share2 Comments

BoF Professional Exclusive

The Hidden Network Churning Out Celebrity and Influencer Beauty Lines

9 August 2019 • By Cheryl Wischhover

BoF Professional Exclusive

The Hidden Network Churning Out Celebrity and Influencer Beauty Lines

Every celebrity wants to launch the next Kylie Cosmetics or Fenty Beauty. But few want to put in the work required to build a brand from scratch. BoF takes a look at the growing field of companies that develop beauty lines for famous faces.

BoF Professional Exclusive

Does Fenty Beauty Have a Future in Asia?

25 July 2019 • By Rachel Strugatz and Zoe Suen

BoF Professional Exclusive

Does Fenty Beauty Have a Future in Asia?

Rihanna’s two-year-old cosmetics label ignited an inclusive beauty movement and has generated massive sales. But as the brand prepares to enter China and South Korea for the first time, it will need to adapt its messaging and product mix to find the same success.

Rihanna's Latest Cover Provoked Cries of Cultural Appropriation, but Chinese Netizens Disagree

11 July 2019 • By Zoe Suen

11 July 2019 • By Zoe Suen

The bulk of Chinese social media finds no offence with the star’s latest cover for Harper’s Bazaar China, but do their perceptions of cultural appropriation differ from the West?

Share2 Comments

Rihanna's Latest Cover Provoked Cries of Cultural Appropriation, but Chinese Netizens Disagree

The bulk of Chinese social media finds no offence with the star’s latest cover for Harper’s Bazaar China, but do their perceptions of cultural appropriation differ from the West?

Share2 Comments

Revealed: Lady Gaga’s New Beauty Line

9 July 2019 • By Rachel Strugatz

The singer opens up to BoF exclusively about her highly anticipated beauty brand, Haus Laboratories, and her decision to link up with Amazon as the venture’s retail partner.

Share4 Comments

Revealed: Lady Gaga’s New Beauty Line

The singer opens up to BoF exclusively about her highly anticipated beauty brand, Haus Laboratories, and her decision to link up with Amazon as the venture’s retail partner.

Share4 Comments

BoF Professional Exclusive

Lady Gaga Picks Amazon for Major Beauty Launch

9 July 2019 • By Rachel Strugatz

The singer opens up exclusively to BoF about her highly anticipated beauty brand, Haus Laboratories, and her decision to link up with Amazon as her retail partner.

BoF Professional Exclusive

Lady Gaga Picks Amazon for Major Beauty Launch

The singer opens up exclusively to BoF about her highly anticipated beauty brand, Haus Laboratories, and her decision to link up with Amazon as her retail partner.

The Business of Beauty

What Fenty Beauty and Dollar General Have in Common

23 April 2019 • By Rachel Strugatz

23 April 2019 • By Rachel Strugatz

Cheap, blandly packaged private-label makeup lines are on the decline, while glamorous "exclusive" collections are all the rage. Turns out the two have more in common than at first glance.

The Business of Beauty

What Fenty Beauty and Dollar General Have in Common

Cheap, blandly packaged private-label makeup lines are on the decline, while glamorous "exclusive" collections are all the rage. Turns out the two have more in common than at first glance.

BoF Professional Exclusive

The Shady Truth About Inclusive Beauty (And How Brands Can Improve)

2 April 2019 • By Rachel Strugatz

2 April 2019 • By Rachel Strugatz

BoF had a chemist analyse some of the most popular new 40-plus shade foundation lines to see which brands went beyond adding a bit more pigment to develop makeup for darker skin tones. Some pioneers in the category, including Fenty, fell short.

BoF Professional Exclusive

The Shady Truth About Inclusive Beauty (And How Brands Can Improve)

BoF had a chemist analyse some of the most popular new 40-plus shade foundation lines to see which brands went beyond adding a bit more pigment to develop makeup for darker skin tones. Some pioneers in the category, including Fenty, fell short.

The Business of Beauty

Beauty’s Inclusivity Movement Has Sparked a Shade-Matching Arms Race

19 March 2019 • By Rachel Strugatz

The Business of Beauty

Beauty’s Inclusivity Movement Has Sparked a Shade-Matching Arms Race

Brands are scrambling to develop a diverse range of foundation pigments so they can tout their inclusivity, but there's a new problem: how do these labels ensure their customers find the right shade?